FullStory Alternative

The FullStory Alternative That Ships Fixes Faster

FullStory is powerful session replay for debugging. Beseam is built for PDP conversion ops: audit pages, track key UI zones, get weekly AI recommendations, and ship versioned upgrades safely with KPI monitoring and instant rollback—without an analyst-heavy replay workflow.

Why Teams Look for FullStory Alternatives

FullStory excels at replay and deep debugging. But many teams find it expensive, complex to govern, and still too manual when the goal is conversion lift—not forensic investigation.

High cost for what many teams actually use
Complex setup and privacy governance for full replay coverage
Still requires analysts to review sessions and translate into fixes
Overkill when the goal is PDP conversion optimization

Quick Comparison

A quick snapshot of FullStory vs Beseam.

Where FullStory wins
FullStory
High-fidelity session replay for deep debugging and investigation workflows
Beseam
PDP conversion ops: audit → track UI zones → recommend → ship safely → monitor KPIs → learn
Replay fidelity + forensic debugging
FullStory
Strong when you need to reproduce issues exactly
Beseam
Not replay-first—focuses on conversion outcomes and recommendations
Cross-team collaboration
FullStory
Support/engineering workflows around reproduction and investigation (org dependent)
Beseam
Optimization workflow around audits, recommendations, and safe upgrades
Governance and masking
FullStory
Enterprise features for privacy, masking, and role controls (plan-dependent)
Beseam
Goal-based UI tracking and KPI monitoring; pairs with your privacy/consent approach
Search/filters at scale
FullStory
Designed for finding the right sessions in large volumes
Beseam
Focuses on marked UI zones tied to goals rather than finding sessions
Audit + upgrade playbooks
FullStory
Not designed to audit PDP readiness or produce upgrade playbooks
Beseam
Audit scores + prioritized playbooks you can approve and ship
What to change next
FullStory
Often requires manual investigation to form a fix hypothesis
Beseam
Weekly AI recommendations tied to conversion goals
Shipping safety + rollback
FullStory
Outside replay tools
Beseam
Versioned deploys + KPI monitoring + instant rollback on regressions
Conversion KPI guardrails
FullStory
Replay doesn’t reliably flag revenue regressions by itself
Beseam
Monitors conversion KPIs after every PDP change

About FullStory

Enterprise session replay and digital experience analytics platform used to diagnose UX friction and support issues at scale.

Strengths
  • +High-fidelity replay for reproducing UX issues
  • +Useful cross-team debugging workflows (support ↔ engineering)
  • +Strong when you need replay at organizational scale
Weaknesses
  • -Costs can scale quickly with traffic and replay volume
  • -Privacy/compliance configuration requires ongoing ownership
  • -Manual review time can still be high
  • -Can be overkill when you mainly need conversion guidance
Best for
  • Product, engineering, and support teams that rely on high-fidelity session replay
  • Organizations that need strong governance/masking for replay at scale
  • Teams that need collaboration workflows around reproduction and debugging
Pricing
As of Feb 24, 2026: Fullstory’s plans page uses “Request pricing & demo” CTAs; public self-serve pricing isn’t listed. Expect enterprise pricing that scales with capture volume, retention, and seats.
Request pricing / demo

Sources (official)

  • Website: https://www.fullstory.com/
  • Docs: https://help.fullstory.com/
  • Plans & packages: https://www.fullstory.com/plans/

What Beseam Does Differently

Instead of showing you data to analyze, we tell you what to fix.

Audit + upgrade playbooks for your PDPs
Goal-based UI zone tracking tied to conversions
Weekly AI recommendations (what to fix next)
Ship safely: versioning, KPI monitoring, instant rollback

How to Get Started with Beseam

Switching from FullStory is easy:

  1. 1
    Decide if you still need full session replay
    If replay is core to support/engineering, keep it. If you mainly need CRO decisions, add Beseam for a faster ship loop.
  2. 2
    Audit + get an upgrade playbook
    Get baseline scores for AI visibility, conversion readiness, and performance—plus prioritized fixes you can approve.
  3. 3
    Install Beseam tracking
    60-second install via Google Tag Manager to start learning from real traffic.
  4. 4
    Mark UI zones
    Tag PDP CTAs, forms, variants, shipping/returns, and trust elements so behavior can be correlated to outcomes.
  5. 5
    Set conversion goals + KPI guardrails
    Define success (purchases, add-to-cart, signups) and the KPIs you want protected after every change.
  6. 6
    Deploy through Beseam + monitor KPIs
    Apply playbook upgrades with versioning and staged rollout, monitor KPI impact, and rollback instantly on regressions.

FullStory Alternative FAQ

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Ship PDP changes safely.

Every change. Revenue-guardrailed.

Whether updates come from your SEO agency, dev team, or Beseam's AI recommendations — every PDP change is versioned, monitored, and reversible. Ship improvements without risking conversion.