Scale-Grade Reliability
for Modern Commerce
Beseam is an AI-native PDP ops layer. We help brands improve product pages for AI discovery and human conversion, while adding the observability needed to ensure changes don't quietly leak revenue.
Pankaj Kumar
Founder & CEO, Beseam
Pankaj spent over a decade building some of the world's most complex data and personalization pipelines. At Google (YouTube), he led teams responsible for processing global traffic—architecting systems that handled 10+ PiB/day and supported 400M+ QPS.
From co-developing YouTube's real-time view-count feature to building ultra-low latency distributed caches, his career has been defined by the pursuit of reliability at massive scale.
Now, he's applying that same measurement mindset to e-commerce. After seeing how often PDP changes are made blindly, he founded Beseam to provide brands with the guardrails they need to innovate safely.

"Bringing the same obsession with reliability and measurement that powers the world's largest platforms to protect your store's revenue."
The Beseam Core Loop
We apply a closed-loop engineering approach to Product Detail Pages.
Our Advisors
Strategic advisors guiding our vision

Bettina Gimenez
E-commerce Expert & DTC Founder
Co-Founder of Dancing Queens & E-commerce Examination Expert at Handelsverband.swiss. Former Co-Managing Director at HelloFresh Suisse.
LinkedIn
Fabrizio Metzler
Founder & Entrepreneur
Founder of OLEYVO. Former Key Partner Growth Manager at Too Good To Go. Lecturer in Start-up & Entrepreneurship at STF.
LinkedInDeep Technical Roots
YouTube Data & Infrastructure
• Architected metadata merge systems processing 10+ PiB/day.
• Built distributed caches reducing latency from 500µs to 10µs.
• Designed log-based models reducing infrastructure costs by 90%.
• Led real-time view-count feature (latency down from 4hrs to 10s).
Next-Gen Transportation
• Developed scalable distributed systems for package sortation.
• Built heuristics for labor management and defect detection.
• Leveraged AWS at massive scale for transportation logistics.
• Reduced package sorting costs by 500%.
Ready to upgrade your PDP ops?
Ship PDP changes safely.
Every change. Revenue-guardrailed.
Whether updates come from your SEO agency, dev team, or Beseam's AI recommendations — every PDP change is versioned, monitored, and reversible. Ship improvements without risking conversion.