Mar 4, 2026

Privacy Policy

Last updated: March 4, 2026

This Privacy Policy explains how Beseam ("Beseam", "we", "us", or "our") collects, uses, discloses, and protects personal data when you use our website, applications, and services (the "Service"), including our product page audit tools, reports, monitoring features, integrations, and related analytics.

1. Controller / Contact

Beseam
Hugelstrasse 8
8002 Zürich
Switzerland

Email: contact@beseam.com

2. Personal Data We Collect

2.1 Information you provide

We may collect information you provide directly, such as:

  • Contact details (e.g., name, email) when you contact us or request a demo
  • Account details when you create an account (where offered)
  • Inputs you submit for analysis (e.g., a product page URL and configuration choices)

2.2 Information collected automatically

When you use the Service, we may collect:

  • Usage data (e.g., pages viewed, interactions, feature usage, timestamps)
  • Device and connection data (e.g., IP address, browser type, device identifiers)
  • Cookie and similar technology data (see Section 5)

2.3 Public audit feed / shared outputs

Some parts of the Service may display recent audits or other outputs in a public or semi-public way (for example, a "Recent Audits" feed). These entries may include a submitted URL, a timestamp, and high-level scores or issue counts.

If you do not want a submitted URL to appear in such a feed, do not submit it through a feature that publishes it. If you would like an existing entry reviewed for removal, contact us.

3. How We Use Personal Data

We use personal data to:

  • Provide and operate the Service (including running audits and generating reports)
  • Communicate with you (support, service messages, demo requests)
  • Maintain security, prevent abuse, and enforce our terms
  • Improve and develop the Service (including reliability and quality improvements)
  • Comply with legal obligations and respond to lawful requests

4. Legal Bases (Where Applicable)

Depending on your location and applicable law, we process personal data on one or more of the following bases:

  • performance of a contract (providing the Service you request)
  • legitimate interests (operating, securing, and improving the Service)
  • consent (for certain cookies and marketing communications where required)
  • legal obligation (compliance and lawful requests)

5. Cookies and Similar Technologies

We use cookies and similar technologies to:

  • keep the Service working (essential cookies)
  • remember preferences and consent choices
  • understand and improve how the Service is used (analytics cookies, where enabled)

You can control cookies through browser settings and, where available, through our cookie consent controls. Blocking some cookies may impact functionality.

6. Sharing of Personal Data

We may share personal data with:

  • Service providers that help us run the Service (e.g., hosting, analytics, customer support). They process data only on our instructions.
  • Legal or regulatory authorities if required by law or to protect rights, safety, and security.
  • Business transferees in connection with a merger, acquisition, or sale of assets (subject to appropriate safeguards).

7. International Transfers

We may process and store information in Switzerland and in other countries where we or our service providers operate. Where required, we use appropriate safeguards for cross-border transfers.

8. Data Retention

We retain personal data only as long as necessary for the purposes described in this Privacy Policy, including to provide the Service, comply with legal obligations, resolve disputes, enforce agreements, and maintain security.

9. Security

We use reasonable administrative, technical, and organizational measures designed to protect personal data. However, no method of transmission or storage is 100% secure.

10. Your Rights

Depending on your location and applicable law, you may have rights to request access, correction, deletion, objection/restriction, and portability. You may also have the right to withdraw consent where processing is based on consent.

To exercise rights, contact us at contact@beseam.com. We may need to verify your identity and may have legitimate reasons to deny or limit certain requests (for example, to comply with law or protect security).

11. Children's Privacy

The Service is not directed to children under 13, and we do not knowingly collect personal data from children under 13.

12. Links to Other Websites

Our Service may link to third-party websites. We are not responsible for their privacy practices.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and update the "Last updated" date.