Feed-to-PDP parity check
Compare catalog, storefront, markup, and feed values for the same product, variant, market, and time.
Run this check when product details differ across the commerce platform, rendered page, structured data, merchant feed, or channel diagnostic.
Inputs
- Product and variant record
- Rendered product-page URL
- Market and currency
- Feed row or export, when available
- Channel diagnostic, when available
Output
- Field-by-field comparison
- Mismatches grouped by source and variant
- Known owner or system of record for each field
- First fix to make
- Retest plan
Steps
- Normalize product and variant IDs.
- Capture each source at a named time.
- Compare price, availability, title, description, images, identifiers, shipping, and returns.
- Trace localization and transformation rules.
- Mark the approved owner or note that ownership is missing.
- Fix the approved source or the transform that changed it.
- Check the rendered page and channel separately.
Checks
- Price and availability by market
- GTIN, MPN, SKU, and variant identity
- Titles and descriptions
- Primary and variant images
- Shipping and return statements
- Visible content against structured data
Limits
This check does not publish changes, and the sales channel still controls eligibility.
Related pages
Keep working on this issue
Open standard · Reference
Schema.org
The shared structured-data vocabulary used to describe products, offers, organizations, reviews, and web entities.
Primary reference · Reference
Google Merchant Center product data specification
The attribute, formatting, identifier, availability, price, and landing-page requirements for Merchant Center data.
Primary reference · Reference
Shopify Storefront API
The official Shopify API surface for public products, collections, carts, customer accounts, and storefront experiences.
Open-source project · Stable
Crawlee
A web crawling and browser-automation library for collecting repeatable evidence across catalogs and storefronts.
Open-source project · Stable
Playwright
Cross-browser automation for Chromium, Firefox, and WebKit, useful for repeatable storefront and purchase-path verification.